Facebook is a social networking site that allows users to create their profile page, connect with friends and family, and share information, photos, videos, and events. Users can also opt to join groups of people who share similar interests. Facebook Pages are a public presence for businesses on Facebook that allow you to build community and make connections with people interested in your industry.
There are several ways we use Facebook to increase brand awareness, share content, drive traffic and conversions, and increase retention.
Facebook Superior Management
Firstly, it is essential to note that a good Facebook growth strategy is a 6-month process to reach optimal results.
YOU CAN NOT BE FAMOUS OVERNIGHT.
Before starting the growth strategy, you should have your social media account set up correctly (which we can assist with). This includes:
Facebook Business Page Set up:
We make sure that your page is set up and named correctly to be easily searchable on Facebook. We optimize all your information and settings for maximum exposure. We can help you with a logo and cover photo, if necessary, we can put your FACEBOOK Pixel into your website for retargeting purposes. If you do not have a website, we can discuss creating one for you. Businesses with a website perform 70% better than those without a good website, as Facebook also prefers legitimate businesses to have a functional website.
We know you’re looking to build your brand with your social media. We’ve researched optimal posting times in Kenya when users are most active and when your posts will get the most traction.
We do the research, so you won’t have to!
Our videos and posts will contain the following types of content:
- Humorous quotes relating to your brand or industry
- Videos with a storyline
- Helpful industry information that your potential customers will want to know!
Facebook Page Business Feed
We build your brand and expand your reach by connecting you to other businesses and groups, interacting with others on their pages, and sharing your posts in groups. We will:
- Follow other businesses
- Check business feed daily and interact with other businesses
- Like and comment on other companies to encourage the same
- Join all groups relevant to your business
- Interact, comment, like daily with all the groups and people within the groups to encourage follow backs and likes
- Share your posts in relevant groups three times a week for maximum exposure.
At The Best Marketing Shop, we have a comprehensive approach to engagement-building on social media. We’re not just about likes and comments—we’re about building relationships and community for your brand.
We know that building up a solid following on social media can be a challenge. That’s why we will:
- Reply to all general comments
- Encourage people that like posts to Like the page
- Send invites to a vast network of engaged followers to Like the post
- Interact in new groups and engage followers by interacting with several posts by other customers and businesses.
Facebook Paid Advertising
When creating your Facebook Advertising Campaign, we use several methods to ensure that your Facebook Advertising is successful and yields tangible results and ROI. We use a variety of ad formats for optimal results, including single images, single videos, slideshows, and carousels. And we also use a variety of objectives to target the right people at the right time. Your goal can be to promote your page, promote your business locally, get more website visitors, get more leads, boost your post or video post, promote your button, or get more website and Facebook bookings for your services or purchases.
We will set up your Business Manager with suitable ads and objectives, so you get optimal results with minimal effort. Set up a meeting with us to find to begin your successful online journey.